The marketing work done includes: strategic business plans, strategic marketing plans, integrated marketing plans, on-line advertising including Facebook Advertising, Google Adwords, CPC ads, billboards, radio, television, ad copy, speech writing, white paper writing and creation, collateral copy and design, web design, web content and implementation, landing page design and content, web management, newspaper advertising, direct marketing, email marketing, branding, target marketing and market segmentation, CRM, and data analysis.